Givers Gain
Recently, we have encountered several clients being very nervous about the amount of information they publish on their website. There are arguments for and against releasing what your business may consider ‘Intellectual Property’ (IP) for all to read on the Internet. As Web Consultants, we are advocates of releasing some information about ‘industry related’ ideas, topics and expertise on the web because we know it works.
In the information age of today, you can find anything about everything on the web for FREE if you look hard enough. Wouldn’t you prefer that prospects are coming to you first!
