Blog

If you are a marketer or business owner then this blog is for you. We have been writing our blog since 2006 and have an active reader list of over 1500 subscribers. We aim to educate, inform and inspire our readers to understand and engage online more effectively. If you like what we have to say, please follow us on Google+, Linkedin or Facebook, Twitter (whatever your poison) and don't hesitate to comment on our articles, we love to hear from you.

The Strategy of Web Design/ JUL 7

There are plenty of ‘instant website’ products that look fantastic and appear to be a magic, one-click solution for business owners, but there is a key ingredient that is neglected – strategic thought.
Innovation Nation/ APR 5

A business that continually reinvents its’ offering and re-thinks the way it operates will survive. Innovation isn’t just for cool startups …
Construction Capability Survey 2016/ FEB 24

The results are in! KND Digital’s construction industry digital capability survey reveals how builders are marketing online. Over the last 6 months we surveyed and analysed seventy-five construction and building company digital strategies (mostly Master Builders Association members) and discovered how they get an edge in a highly competitive market. KND Digital assessed each business […]
Amazon Web Services for the SME/ SEP 23

Websites and apps have never been more critical to business. More software is moving online as the cloud becomes a safe and viable option. Traditional web servers may not be enough for your business anymore. How much downtime can you afford? Does your site load fast enough? And, do you have a growth plan for […]
Protection Starts with a Strong Password/ MAY 31

If you own a website, this will scare the pants off you. The most common way to hack a website is to guess the password. It is usually done using a technique called a brute-force attack. Hackers use software to iterate through password combinations and repeatedly try them on your site. There is free software […]
Web Accessibility in the Spot Light/ MAY 31

With WCAG 2.0 ‘AA’ accessibility guidelines now mandatory for all Australian government departments (since December 2014) from federal down to local it is really interesting to see how many are now racing to catch up. What does it really mean? Who is taking it seriously and does it impact SMEs? In our experience, currently there […]
Budgets Can’t be Secrets/ MAR 2

How to make your project fit your budget. A project’s defining factor is its’ budget, whether the project is a house, a holiday or an app. You always build to your budget. If you don’t tell your builder/travel agent/developer what your budget is, they don’t know where to start. There are houses with in-built coffee […]
Google Penalises Bad Mobile Sites/ JAN 29

How does your site rank for mobile searches? Did you know that Google ranks sites differently for mobile searches? If your site doesn’t adapt to small screens properly, Google will consider it broken and dump the searcher on your home page, and not necessarily the page they wanted. As it considers your site ‘broken’ it […]
3 Ways to Cut Costs through Business Automation/ JAN 29

The start of the year is always a great time to review each layer of your business to see which processes are slowing you down. We have recently reviewed our systems and, being in the business of improving ‘processes’, these are some of the elements we are currently working on. It is easy to sit […]
The Fitbit gives Jason a Workout/ SEP 23

As some of you who see me on a regular basis will note that I have put on a few kilos in the past 18 months. The bottom line was that whilst I don’t eat much unhealthy food I had completely stopped exercising. Fortunately, at the same time my gut was manifesting its own postcode, […]