
There was a time when a simple brochure website was enough. Now its open, full stream content, establishing influence and position.
Grace College is a women’s residential college at the University of Queensland. They found themselves in an environment of increased competition and needed to reinvent themselves to compete on an international stage.
We worked with them to clarify the style and functionality of the website to improve traffic and conversions. We shifted the messaging to focus more on parents and their requirements and built calls-to-action that work.