User Experience - UX

Finding the User Experience Sweet Spot in Applications

19 September 2016

Defining a clear path for your website users is EASY! Define your markets, define the user flow for product purchase, drive traffic, AB test to minimise exits and maximise product purchase… Easy! OK, so maybe it’s not that easy, but the variables always have a logical structure and a single goal. Defining the user experience […]

Offshore Facilitation

Building an App Offshore

15 September 2016

Offshore Facilitation Getting your app to market for the absolute minimum costs is vital. The key is low hourly development rates, and you won’t find those in Australia. There are few situations more stressful than getting a new app to market. Using your life savings, loaning money or partnering with investors adds another layer of […]

online business is stable for now

Online Business is Stable … for now

25 July 2016

Screen sizes haven’t changed much in 5 years. Neither has online marketing, coding and design practices or online transaction. What’s happening? What’s next?

the strategy of web design

The Strategy of Web Design

7 July 2016

There are plenty of ‘instant website’ products that look fantastic and appear to be a magic, one-click solution for business owners, but there is a key ingredient that is neglected – strategic thought.

innovation nation - how to innovate your business

Innovation Nation

5 April 2016

A business that continually reinvents its’ offering and re-thinks the way it operates will survive. Innovation isn’t just for cool startups …

amazon web services tm logo

Amazon Web Services for the SME

23 September 2015

Websites and apps have never been more critical to business. More software is moving online as the cloud becomes a safe and viable option. Traditional web servers may not be enough for your business anymore. How much downtime can you afford? Does your site load fast enough? And, do you have a growth plan for […]

hacker trying to guess your password - protection starts with a strong password

Protection Starts with a Strong Password

31 May 2015

If you own a website, this will scare the pants off you. The most common way to hack a website is to guess the password. It is usually done using a technique called a brute-force attack. Hackers use software to iterate through password combinations and repeatedly try them on your site. There is free software […]

Creating Accessible PDFs

Web Accessibility in the Spot Light

31 May 2015

With WCAG 2.0 ‘AA’ accessibility guidelines now mandatory for all Australian government departments (since December 2014) from federal down to local it is really interesting to see how many are now racing to catch up. What does it really mean? Who is taking it seriously and does it impact SMEs? In our experience, currently there […]

Matching a project to a budget

Budgets Can’t be Secrets

2 March 2015

How to make your project fit your budget. A project’s defining factor is its’ budget, whether the project is a house, a holiday or an app. You always build to your budget. If you don’t tell your builder/travel agent/developer what your budget is, they don’t know where to start. There are houses with in-built coffee […]

google penalises bad mobile sites

Google Penalises Bad Mobile Sites

29 January 2015

How does your site rank for mobile searches? Did you know that Google ranks sites differently for mobile searches? If your site doesn’t adapt to small screens properly, Google will consider it broken and dump the searcher on your home page, and not necessarily the page they wanted. As it considers your site ‘broken’ it […]

three ways to cut costs through business automation

3 Ways to Cut Costs through Business Automation

29 January 2015

The start of the year is always a great time to review each layer of your business to see which processes are slowing you down. We have recently reviewed our systems and, being in the business of improving ‘processes’, these are some of the elements we are currently working on. It is easy to sit […]

the fitbit gives jason a workout - how digital wearables change how we live

The Fitbit gives Jason a Workout

23 September 2014

As some of you who see me on a regular basis will note that I have put on a few kilos in the past 18 months. The bottom line was that whilst I don’t eat much unhealthy food I had completely stopped exercising. Fortunately, at the same time my gut was manifesting its own postcode, […]

heartbleed poses major security threat

Heartbleed Bug Poses Major Security Threat

9 April 2014

If security is important to you, read this.

eCommerce and secure website owners should call your hosting provider immediately to make sure they have protected their servers against the Heartbleed Bug.