New discount buying service for B2B

Posted by Chris Garrett on 2 December 2011

We had a great response from our article on how to use coupon sites to promote your business. Now there is a new site offering essentially the same approach, but for B2B (business-to-business) deals.

The site is called bizzbuzz. It offers special deals at a minimum of 40% off ‘normal’ rates from various vendors.

Although it has jumped on the group buying bandwagon, it doesn’t require a minimum number of deals, just an opportunity for a vendor to offer a deal through the system. It makes sense if you can support your deal with some ‘group buying’ marketing.

The downsides are still there:

maintaining your ability to service existing full paying clients
making sure you are not losing on the discounted deal
providing equal service to the coupon holders so they either come back or tell someone else about you

Clearly you benefit from showcasing your business on a prominent website, so it’s primarily an online advertising medium, but it could also be a very effective way to get things moving in the New Year.